AI-Enhanced Strategies.
Detroit Values Focused.

We’re Lance and Amber Johnson, the husband-and-wife team behind Clear Performance Ads.

We're here because we became tired of the agency lies, deception, and manipulation that had became norm in the industry.

So we built something better: a Metro-Detroit agency that combines truthful communication with modern AI-enhanced strategies.

You get smarter insights, clearer reporting, honest communication, and leverage our experience scaling businesses similar to yours.

Ready to work with a partner who hates lying?

Real Results from Our Clients

We get it... you may have become distrusting of reviews and case studies just being in business for some time. But rest assured, our case studies are truthful and show how better strategies and ongoing optimizations improve performance over time. Whether you are spending $500/month or $500k/month, we offer smarter strategies to approach digital advertising.

These Numbers Are 100% Real

$6M

REVENUE GENERATED

Luxury Bed + Bath + Apparel

(eCommerce)

$500,000+ in ad spend/month

Strategy:

• Full account restructure

• Strategic budget reallocation

• Conversion rate optimization alignment with paid media

Results:

• Revenue increased from $16M to $22M (+ contribution increases)

• 38% YoY revenue growth

52%

MORE QUALIFIED LEADS

Recruitment Marketing

(Lead Generation)

$12,000+ in ad spend/month

Strategy:

• Refined audience targeting

• Messaging repositioning

• Funnel segmentation (MOFU + BOFU)

• Retargeting infrastructure buildout

Results:

• 52% increase in qualified leads YoY

• Achieved at similar cost levels

• Improved overall pipeline consistency

133

EVENT REGISTRATIONS

Local Art Gallery

(Lead Generation/eCommerce)

<$1,000 in ad spend/month

Strategy:

• Refined geographic radius targeting around relevant art-buying demographics

• Creative alignment between ad messaging & exhibition positioning

• Frequency management to ensure consistent local exposure

Results:

• 130+ attendees at art exhibition opening

• Significant increase in event-driven revenue

• Expanded local awareness beyond immediate rural footprint

• Established repeatable event promotion

Our Services

DIY Coaching

Get expert coaching and strategic guidance to improve your digital media performance without full management.

Account Management

Free up your time while we manage day-to-day optimization, reporting, and ongoing performance improvements across your campaigns and marketing efforts.

MONTHLY SERVICES

À LA CARTE

Not sure which service is right for you? We'll help you find the right fit.

Frequently Asked Questions

Don't just take our word for it

Hear from businesses and professionals who have worked with Clear Performance Ads and seen the impact of smarter strategy, stronger execution, and clear communication.

"Lance and his team are very knowledgeable and have been great consultants when it comes to advertising. They help with Google CPC, Facebook ads, and are always very happy to help. They definitely know how to bring in business and strategize around any ad budget no matter the size. Very Recommended!"

★★★★★

Erick L.

"Lance is a true professional. He helped identify new areas for improvement and came up with detailed plans on how to execute effective strategies for those areas. Overall, he is one of the most honest and determined marketing professionals that I've had the chance to work with in my career. 10/10 would recommend."

★★★★★

Keegan H.

Cold Air Inductions (Memphis, Michigan)

Evolv Bam (Ann Arbor, Michigan)

Ready to Grow Your Detroit Business?

Let’s build a smarter advertising strategy with better targeting, clear reporting, and a focus on real ROI.